Around the Net: Today's Top Marketing Posts

Bounce rate will help you answer: Is my home page scaring people away? Am I attracting qualified traffic to my site? Do any of my marketing campaigns have a poor ROI? [continue reading]

Sixteen tips for getting your Mac or iPhone fixed: The contact number is (800) 275 2273 While you're on hold, go to Google and type: Troubleshoot Mac xxx, where xxx represents the error message you got or the sparsest description... [continue reading]

Brian Clifton is a search and web analytics expert. From 2005, Brian was Google's Head of Web Analytics for Europe, Middle East and Africa. He recently left Google to become Senior Strategist for Omega Digital Media. We caught up with Brian to ask hi [continue reading]

A great example of using social media to gain an insight into the brand comes from Southwest, an airline in the US. Their blog, NutsAboutSouthwest, has just been relaunched with much more of a community feel. You can watch YouTube videos to get an in [continue reading]

After nearly two years in the making -- and plenty of hype -- Powerset has finally rolled out a "natural language" search engine. It's not a Google killer. It's barely a business model right now. But at least it's something the world can finally [continue reading]

At the recent Internet World 2008 event at Earls Court I noticed that three Leeds-based online advertising agencies (Sense, Coolpink and Cheeze) were next to each other at the back of the room (rather than that being the worst place to have a stall i [continue reading]

Torey points us to brand tags. It's a simple game where you pick one-word associations to go with major brands. The result pages are actually pretty inane, but the magical way each and every one of these brands compels you... [continue reading]

One of the best parts of being on the speaking circuit is the opportunity to meet and chat with fascinating people prior to a gig. Sometimes there is a "green room" where speakers congregate, but more often it's just an... [continue reading]

Facebook CTO Adam D'Angelo will leave the company. BoomTown called Facebook PR last week about the rumor of D'Angelo's departure, but did not get a response. The company confirmed the departure by D'Angelo (pictured here) tonight. The 23-year-old [continue reading]

Over the last few months more companies have started to experiment with a whole host of new media channels, including social networking sites and microblogs. When planned adequately, social media can provide an effective means of reaching new custome [continue reading]