This Just In… Latest Marketing Posts from Around the Net

When you're just starting out or when your organization is struggling or when the economy isn't hot, it's very tempting to take what you can get. You just graduated from law school and you have a lot of debt and... [continue reading]

Strategic Developments Rapid expansion of mobile internet usage: Opera’s September State of the Mobile Web report pegs year-over-year US mobile page view and unique user growth at 309% and 123% respectively; Pew Internet reports daily m… [continue reading]

I had the opportunity to attend the AdobeMAX event in Los Angeles eariler this month. I sat there soaking in the eye candy that Adobe’s products can create thinking, “yeah, but how would that look on my Blackberry?” Then, as… [continue reading]

Verizon's Droid mobile device was released this week, another strong entry into the smartphone market. And that's one of the reasons Millennial Media (a leading mobile ad firm) is predicting a major surge in mobile ad spend in 2010.The report… [continue reading]

Damn, I Wish I'd Thought of That - Andy Sernovitz Blog - Unusually Useful Ideas for Smart Marketers. A great, practical blog that will help you use word of mouth marketing, viral marketing, blogs, buzz, evangelism, and more. [continue reading]

A while ago, we wrote a post about the Google Analytics navigation report. The great thing about blog posts is that they last and last, and today, someone posted a multi-part question about the Navigation report. So (assuming that lots of peo… [continue reading]

If you are an advertiser who wants to drive large volumes of traffic to your site, there are two important things you are probably looking for: reach and ease of implementing your campaign. Facebook meets these qualifications. It is currently… [continue reading]

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study of online engagement at the top worldwide properties based on data from its comScore World Metrix service. The study found that Microsoft Sites cap… [continue reading]

This week marked the 40th anniversary of the breakthrough TV program Sesame Street. Ive written before about some of the many lessons you can learn from this cultural icon, but today Im going to zero in something new. You might have an Elm… [continue reading]

by Josh Bernoff Where do you go when you need the answer to a question? While writing the first chapter of Harnessing the Groundswell, I wanted to cite a case -- a movie that recently tanked due to bad online... [continue reading]